Data You Can Trust
Decisions You Can Act On
Executive dashboards, auditable data models and predictive ML systems built on your telemetry and transactions.
Executive Dashboards & Revenue Telemetry
Interactive SaaS revenue metrics, cohort retention matrices, and auditable financial data modeling engineered for executive decision making.
Expanded via seat upgrades and automated churn recovery workflows.
Calculated using cohort-level activation triggers and usage telemetry.
Modeled using fully loaded customer acquisition costs and blend margin.
Shortened through funnel optimization and high-intent onboarding pathways.
User Cohort Retention Heatmap Matrix
Tracking monthly active retention curves across signup cohorts over a 6-month period.
| Cohort | Users | Month 0 | Month 1 | Month 2 | Month 3 | Month 4 | Month 5 |
|---|---|---|---|---|---|---|---|
| Jan 2026 | 1,240 | 100% | 88% | 82% | 79% | 77% | 76% |
| Feb 2026 | 1,410 | 100% | 90% | 84% | 81% | 79% | 78% |
| Mar 2026 | 1,650 | 100% | 91% | 86% | 84% | 82% | 80% |
| Apr 2026 | 1,890 | 100% | 93% | 88% | 85% | 84% | 83% |
| May 2026 | 2,150 | 100% | 95% | 90% | 87% | 86% | 85% |
Multi-Touch Revenue Attribution & Churn Early Warning System
FinTech B2B SaaS Platform • Financial Technology
The Business Challenge
The client suffered from 5.8% monthly customer churn without visibility into which product features correlated with drop-offs or renewal.
Our Analytics Approach
Designed custom telemetry SQL pipelines, aggregated user session behavior into health score indices, and built dynamic executive dashboards in Metabase/Looker.
Actionable Insights
Have a Data or Analytics Project in Mind?
From BI dashboards and warehouse models to churn scoring and forecasting, we turn your data into decisions.